Privacy Policy

Overview

LocalOne ("we," "us," "our") helps local service businesses generate leads through social media advertising and marketing services. This Privacy Policy explains what information we collect, how we use it, the automated processes we employ, and the choices you have.

By submitting an inquiry form or using our services, you affirmatively acknowledge and agree to this policy. We recommend you also check the consent acknowledgment on any form you complete on our Site, which constitutes your express agreement to this policy.

Information we collect

Information you provide: Name, email address, phone number, business name and details, and anything you submit through our inquiry form, email, or other direct communication.

Automatic information: IP address, browser type, device information, pages viewed, session duration, and referring URLs, collected via cookies and similar tracking technologies when you visit localonemarketing.com (the "Site").

Client account data: When we manage campaigns on your behalf inside accounts you own — such as Meta Business Manager, Google Ads, a CRM, or other platforms — we access campaign metrics, lead data, ad performance data, and related information solely to operate and improve the services we provide to you. This data may include personal information belonging to your customers. We do not use your customers' data for any purpose other than operating your campaign, and we do not combine it with data from other clients.

How we use information

• Provide, operate, maintain, and improve our services.
• Respond to inquiries and evaluate potential client fit.
• Send service-related communications necessary to deliver the services.
• Send marketing or promotional communications only where you have given express prior consent (see "Consent and Communication Preferences" below).
• Conduct automated lead follow-up on behalf of clients, as described in the section below.
• Measure Site performance, ad effectiveness, and service quality.
• Comply with legal obligations and enforce our agreements.

Automated processing and follow-up

We use automated tools and systems — including automated email sequences, automated SMS messaging, and CRM-based workflows — to follow up with leads generated through our services on behalf of our clients. This means:

• Your contact information may be processed by automated systems without human review of every individual message.
• Automated messages are sent based on your actions (e.g., submitting a form) or based on timing rules configured in our systems.
• You have the right to opt out of automated communications at any time (see "Consent and Communication Preferences" below).

We do not use your information for fully automated decision-making that produces legal or similarly significant effects on you.

Consent and communication preferences

Email: We will only send you marketing or promotional emails if you have affirmatively consented — for example, by checking a consent box on an inquiry form or opting in through a confirmed subscription. You may withdraw consent at any time by clicking the unsubscribe link in any email or by contacting us at matt@localonemarketing.com.

SMS / Text messages: If you provide a phone number and consent to receive text messages — either by checking a consent box or by texting us — you may receive automated SMS messages related to our services or your inquiry. Message frequency may vary. Message and data rates may apply.

• To opt out of SMS messages at any time, reply STOP to any message you receive from us.
• To request help, reply HELP or contact us at matt@localonemarketing.com.
• Opting out of SMS does not affect other communications unless you request that separately.

We maintain records of consent and honor opt-out requests promptly, and in no case later than 10 business days from receipt.

Sharing

We do not sell your personal information.

We share information only with:

• (a) Service providers that help us operate the business, including hosting providers, analytics platforms, email delivery services, SMS providers, CRM platforms, and advertising platforms (such as Meta and Google), under written contracts that restrict their use of your data.
• (b) Advertising platforms: When we use tracking technologies such as Meta Pixel or Google Analytics tags, certain identifiers (such as IP address or hashed email) may be shared with those platforms for attribution and ad performance measurement. This may constitute "sharing" under certain state privacy laws. We do not authorize these platforms to use your data for their own purposes beyond what you have agreed to in their own terms.
• (c) Legal authorities when required by law, court order, or regulatory obligation.
• (d) Successor entities in connection with a merger, acquisition, or sale of assets, where your information may be transferred as a business asset.

Cookies and tracking technologies

We use cookies, pixels, and similar technologies to remember your preferences, measure traffic, analyze usage, and support advertising effectiveness. Technologies in use may include:

• Essential cookies: Required for basic Site functionality.
• Analytics cookies: Help us understand how visitors use the Site (e.g., Google Analytics).
• Advertising pixels: Allow us to measure ad performance and serve relevant ads (e.g., Meta Pixel).

You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect Site functionality. Some state privacy laws give you the right to opt out of the sharing of personal information via tracking technologies — see "Your Privacy Rights" below for how to exercise that right.

Data retention

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected. The criteria we use to determine how long we keep information include:

• The duration of our relationship with you and the active provision of services.
• Whether there is a legal, regulatory, tax, accounting, or contractual obligation requiring us to retain certain records.
• Whether retention is advisable in light of our legal position — for example, while applicable statutes of limitation, contract limitation periods, or pending or threatened claims remain open.
• The sensitivity of the information and the potential risk of harm from unauthorized use or disclosure.

When information is no longer needed for these purposes, we delete or anonymize it.

Your privacy rights

Depending on where you live, you may have specific rights regarding your personal information. We respond to all verifiable rights requests within 45 days of receipt. Where additional time is needed (up to 90 days total), we will notify you within the initial 45-day period.

All residents may:

• Request access to the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of your personal information (subject to legal retention obligations).
• Opt out of marketing or automated communications.

California residents (CCPA/CPRA) additionally have the right to:

• Know the categories and specific pieces of personal information collected about you.
• Know the categories of third parties with whom we share your information.
• Opt out of the sale or sharing of personal information. Although we do not sell data in the traditional sense, sharing of identifiers with advertising platforms (as described above) may qualify as "sharing" under the CPRA. To opt out, contact us at matt@localonemarketing.com or use your browser's Global Privacy Control (GPC) signal if supported.
• Non-discrimination for exercising your privacy rights.
• Limit the use of sensitive personal information (we do not collect sensitive personal information as defined by the CPRA).

Residents of Colorado, Connecticut, Virginia, Texas, and other states with applicable privacy laws have rights substantially similar to those listed above and may exercise them by contacting us as described below.

To exercise any of these rights, email matt@localonemarketing.com with your name, contact information, and the specific right you wish to exercise. We will verify your identity before processing your request.

Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information, including encryption of data in transit (TLS), access controls limiting data access to authorized personnel, and periodic review of our security practices. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

Data breach notification: In the event of a data breach that poses a risk to your rights and freedoms, we will notify affected individuals and relevant authorities as required by applicable law, generally within 30–72 hours of becoming aware of the breach, or within the timeframe required by the law of your state.

Children

Our Site and services are directed to business owners and are not intended for children under 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such information, we will delete it promptly.

Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we will post the updated version here with a new effective date. For significant changes, we may also notify active clients by email. Your continued use of the Site or services after an update constitutes acceptance of the revised policy.

Call and session recordings

We may record strategy calls, onboarding sessions, consultations, or other interactions with prior notice. Where recordings occur, we will inform you at or before the start of the session. Recordings are used for service delivery, quality assurance, training, and internal record-keeping.

You may withhold or withdraw consent for recording by informing us before or at the start of a session. Where recording is reasonably required for service delivery, withholding consent may limit what we are able to provide.

Recordings are retained only for as long as needed for their stated purpose and are then deleted or anonymized in accordance with our data retention practices.

AI-assisted features

We may use AI-assisted tools to support service delivery, content generation, lead analysis, or internal operations. If you interact directly with any AI-assisted feature through our services:

• Your inputs and the resulting outputs may be processed by LocalOne and by third-party AI service providers acting on our behalf under contractual confidentiality and data-processing restrictions.
• We do not use your inputs to train publicly available AI models.
• We may use de-identified or aggregated information to monitor and improve our services.
• We do not use AI to make decisions that produce legal or similarly significant effects on you without human involvement.

This section will be updated as our use of AI tools evolves.

International visitors and data transfers

Our services are currently directed to businesses operating in the United States. If you access our Site or services from outside the United States, please be aware that your information will be transferred to and processed in the United States, which may have different data protection standards than your country of residence.

EEA, UK, and Swiss residents: If you are located in the European Economic Area, United Kingdom, or Switzerland, you have additional rights under the GDPR or UK GDPR, including the right to access, correct, delete, or port your personal data; to restrict or object to certain processing; to withdraw consent at any time; and to lodge a complaint with your local data protection supervisory authority. Where required, transfers of your data rely on Standard Contractual Clauses or other appropriate safeguards. To exercise your GDPR or UK GDPR rights, contact us at matt@localonemarketing.com.

Canadian residents: You have rights of access and correction under PIPEDA and applicable provincial laws. Quebec residents have additional rights under Quebec's Law 25, including rights of portability and de-indexing. Contact us to exercise any of these rights.

Australian residents: You have rights of access and correction under Australia's Privacy Act 1988. Contact us to exercise these rights or to make a complaint.

We will expand this section as our international reach grows.

Results disclaimer

Results described or referenced in our marketing materials, case studies, or testimonials reflect the experiences of specific clients and are not typical or guaranteed. Individual outcomes depend on many factors including the nature of the business, market conditions, budget, effort, and execution. LocalOne makes no representation that any client will achieve similar results. Testimonials are genuine but are presented for illustrative purposes only.

Contact

Questions, requests, or concerns about this Privacy Policy?

Email: matt@localonemarketing.com
Business: LocalOne | localonemarketing.com